Workwear Group and Rural Aid form valuable partnership

Workwear Group brand KingGee has continued its partnership with  Rural Aid, supporting Australian farmers in need of financial and wellbeing support.

Rural Aid is a not-for-profit organisation with a mission to provide economic and compassionate assistance to rural communities affected by natural disasters. In late 2018, Workwear Group aligned KingGee (a staple in many Australian farmers’ work wardrobe for almost a century) to Rural Aid. In early 2020, a formal partnership was established.

Workwear Group and its team members have contributed almost $50,000 of money and goods to Rural Aid to date. Most notably, the business is proud of the $20,000 donation to the Buy A Bale campaign, as well as hosting barbecues, holding a Christmas card fundraiser and sales of garment samples and excess stock.